Live Your Best Life as a Virtual Assistant
I never know where clients will come from, but I do know that the majority of them have met me in person, online, or that they know someone I know. My most successful client relationships come from referrals – but most of them are not a straight line, which makes it more fun and interesting.
Here...
When I became RocketGirl over ten years ago, being able to do the work was easy. Knowing how to get clients was another matter. And when it was suggested that I write a newsletter to help make this happen, I thought: “Now that’s going to be hard.”
I’m not in love with writing. I’m really busy. I...
Whether you’re just starting out as a Virtual Assistant, or have been in business for a while, sending out an email announcement to everyone you know is a great way to spread the word about your business.
If you’ve been in business for a while, you can use this announcement as an opportunity to sha...
When you’re just starting out as a Virtual Assistant, it can be difficult to know where to find clients. You want people to know about your new business, but you don’t want to appear as if you’re selling yourself, being pushy or, worst of all, desperate.
One very effective and powerful way to get...
Whether you’re just starting out as a Virtual Assistant or have been in business for a while, you need to clearly describe the work you do – in a concise way – so that people will remember.
Few people give thought to this simple, frequently asked question: “What do you do?”
Until someone asks th...
As a Virtual Assistant, it’s important that your clients and potential clients are familiar with all the services you offer. This way, when a new need comes up for them, they’ll know whether you can help or not. There are several ways you can do this – over and over again – to ensure that you stay i...
After a discovery call with a prospective client, many VAs wonder about follow-up. How much is enough? How much is too much?
Knowing what to do can be a tricky balancing act. On one hand, we want new clients. On the other hand, we don’t want to appear desperate.
The good news is that almost all d...
I remember when I was first starting my career as a VA 14 years ago – I would routinely overwhelm my prospects on our 30-minute free Discovery calls.
I didn’t do it on purpose, but over and over, I could hear when I had crossed the line and was talking too much.
The problem was my fear that they wou...
When marketing your business, it’s important to stay in touch with your network. Staying top of mind is one of the keys to getting referrals (my favorite type of client).
Staying in touch can take many forms, but an underutilized, highly effective way, is sending handwritten notes via snail mail.
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I attribute a large part of my success as a virtual assistant to being super-easy to work with. That means that I often put my clients’ preferences ahead of my own.
I’m not talking about getting taken advantage of or being mistreated. What I’m talking about is thinking about their needs first, whil...
